Social Media Marketing Ideas from the West
Hi, its my first blog post on the very first day of my trip to USA. Actually I have been here twice before but I never thought of writing down my daily experience into a blog post. This interesting idea struck when I was packing my bags and thought that how am I going to share pictures with friends on facebook while am travelling. This thought concluded in deciding that not only pictures but I would...
June 19, 2013
7 Impressive Free Tools to Create a “Brand YOU”
Have you spend a huge amount on online branding? Well, then you have still ignored Social Media. This article will brief you with few websites that really helps in branding yourself and your business. These tools are free forever. They are impressively awesome. Brand My MailEmail continues to be one of the most important digital communities. ‘Brand My Mail’ personalises your e-mail with Headers, Background, Signatures, Social sharing applications, Twitter tweets, Images, and many other applications....
February 3, 2013
#5 Awesome Ways to Increase Interaction and Conversation with Your Audience
Interaction and valuable conversation is often a key to drive your business. Managing those interactions is also quite important. Online conversations happening these days need proper direction to manage it and getting most out of it. Here are some awesome & simple ways to increase your online interactions and conversations with your audience. 1.       Use  Videos to engage  Interact audio-visually through creating your own videos. People love watching videos. There is no need to make expert quality...
December 11, 2012
Twitter for Entrepreneurs – Interview with Keith Keller
Amazing conversation with Keith Keller from Melbourne, Australia gave me deep insights on how can one use Twitter for sharing their message. So, I thought why not share his thoughts with my network and give them a chance to listen him, straight away from Australia. I have already written about Keith Keller earlier in my previous posts. Also, He runs a much demanded programme - Crack the Twitter Code. Recently, Keith also wrote a book on "Twitter...
September 24, 2012
4 Proven Strategies to Create and Increase Engagement on Twitter – Tips and Tactics
" Twitter is an Information Network " says the Twitter Expert - Keith Keller. My recent conversation with him brought this idea to write about the "4 Proven Strategies to Create and Increase Engagement on Twitter". Have you ever imagined how powerful Twitter is? Almost all celebrities, politicians, Multinational Companies, Business Leaders, Society Leaders and so many other individuals are using Twitter to communicate, share ideas, promote offerings, and even to express their grievances. So I...
July 12, 2012
How to Weave Social Media into your Business – “The WEAVE Model”
Hello Folks, Once again I am here to help you with "How you can deal with Social Media". Today, I want to introduce my WEAVE model, which explains "5 factors of Social Media" which should be woven in the organization's people, communications, departments, stakeholders and even the non material things like paintings, hoardings, etc. Weaving these 5 factors everywhere in the organization will help you make your objectives more clear and transparent. Every strategy that you...
June 23, 2012
A Preliminary Study On Issues And Challenges Faced In Measurement Of Social Media Return On Investment
I am glad to share my exploratory research work, which was published in IJAR. The CFO, CEO, and CMO of any organization would be remiss if they did not account for spending and resource allocation for social media. MarketingProfs published a study in 2009 by Bazaarvoice and the CMO Club that revealed the true expectation of chief marketing officers (Figure 1, below). The bottom line was – They wanted measurable results from social media. This shows that...
April 14, 2012
My compilation of 4 W’s and 1 H of Social Media !!
Once again, I have come up with this topic of social media. But this time its more like a review. 4 W’s are What, Why, When and Where, while the 1 H is How. From long time i was trying to come out with something as simple as possible version of understanding how can one understand social media and most importantly how it can be implemented for one’s business.The questions I have to answer here are:1....
March 26, 2012